I’ve a confession: I solely threw away my distinctive 2010 Metropolis Decay Naked Palette a 12 months prior to now. Even when I’ve piles of palettes on account of my work as a magnificence creator and barely ever reached for it, I couldn’t let it go. In any case, it was the first eyeshadow palette I splurged on once more in my retail salesgirl days, after I must have been purchasing for groceries or gasoline nonetheless instead decided {{that a}} lineup of twelve good neutral eyeshadows was further value my hard-earned paycheck.
And also you notice what? It was. I used it every single day. I used it to tint my brows (love you, Buck). I used it for bar-hopping smoky eyes. I used it for weddings, dates, day-to-day appears to be, each little factor. It was a pivotal part of my life and when it bought right here time to say goodbye, I was genuinely sad. Sure, the flocked velvet case was dusty and gross, nonetheless there was nonetheless a ton of product left even after years of fastened use. A worthwhile funding, IMO.
Nevertheless now, I no longer ought to mourn my loss, as Metropolis Decay is lastly bringing once more the OG palette everybody is aware of and love—not lower than for just a bit bit. Ahead, each little factor it is important know.
The Inspiration
As legend has it, the distinctive Naked Palette was born in 2010 after Metropolis Decay requested its product enchancment crew to determine on the 4 eyeshadows they’d ship to a deserted island. They couldn’t decide on merely 4, and thus the 12-shade palette was born, a selection of sunshine cream matte to shimmery gold to black and charcoal gray. The palette was such a smash that Metropolis Decay rapidly created a plethora of sibling palettes, along with the cooler Naked 2, the rosy-toned Naked 3, and a pink and orange-based Naked Heat.
Though eyeshadow palettes have been spherical given that dawn of time, makeup-wise, the Naked Palette truly did spark an explosion of comparable selections from primarily every mannequin and was a mainstay of the YouTube tutorial interval. With out it, we almost definitely wouldn’t have plenty of the palettes and merchandise that go viral on TikTok proper now! Nonetheless, the Naked Palette obsession met its end in 2018 when it was formally discontinued… until now.
The Naked Palette was gone nonetheless under no circumstances forgotten; she made many cameos in TikTok motion pictures of people rediscovering their “traditional” make-up or sheepishly admitting that they’ve been nonetheless using their palette though you’re technically alleged to toss powder eyeshadow after two to some years.
Whether or not or not you used the OG faithfully throughout the early 2010s like I did or have heard rumors of its greatness and want to try it on your self, you’ll be thrilled to know that the Naked Palette is coming once more for a restricted time. Hopefully they’ve purchased a complete lot of stock, on account of at one degree, one Naked Palette was purchased every six seconds!
The New Naked Palette
The 12 shades everyone knows and love, along with my beloved Buck and Half Baked, are once more and better than ever with a reloaded, reimagined system to keep up up with 2020s requirements. They’re creamier, easier to combine, and longer-lasting than their predecessors—they normally’re now vegan too. The dual-ended brush has been upgraded to cruelty-free standing, nonetheless the brown velvet packaging stays the similar.
The 2024 mannequin of the Naked Palette hits Ulta, Ulta.comand Metropolis Decay’s website on August 4 and retails for $59. Don’t hesitate to purchase on account of this one is not going to last prolonged! (And certain, I’m utterly purchasing for a model new one.)